Unitron has its roots in, of all things, an electronics and television business run by three German immigrants living in Newfoundland, Canada in 1964. The three men, Fred Stork, Rolf Strothmann, and Rolf Dohmer, had, until that point, focused their efforts on tv and radio sales but soon saw hearing aids as a potential business expansion opportunity.
Since the hearing aid industry was a new one at the time, the trio set to work building their own hearing aids through trial and error, showing their new devices at trade shows, and working to improve their designs. Eventually, after a few years, they moved the company to Ontario, and the rest, as they say, is history.
These days, Unitron continues to make waves in the hearing aid industry, leading the way through the digitization of hearing aids in the 90s, when they developed the first digital chip – the Toccata chip. With the introduction of digital technology, Unitron has continued to push the limits of what’s possible in terms of innovation and functionality in hearing aids. Although they started small, Unitron is now a global leader in the hearing aid industry.